Groupon is the worldwide American e-commerce marketplace that connects customers with local merchants by offering activities, travel, goods and services in 15 countries. Based in Chicago, Groupon was launched in November 2008, and the first market for Groupon is Chicago, followed shortly thereafter by Boston, New York City and Toronto. As of October 2010, Groupon is available in 150 cities across North America and 100 cities across Europe, Asia and South America, and has 35 million registered users. At the end of March 2015, Groupon serves more than 500 cities worldwide, nearly 48.1 million active subscribers and displaying more than 425,000 active transactions globally in 48 countries.
The idea for Groupon was made by the now ousted and native Pittsburgh CEO Andrew Mason. The idea got the attention of his former employer, Eric Lefkofsky, who provided $ 1 million in "seed money" to develop the idea. In April 2010, the company was worth $ 1.35 billion. According to a December 2010 report conducted by the Groupon marketing association and reported in Forbes magazine and Wall Street Journal Groupon projected that the company is in pace to generate $ 1 billion in sales more faster than any other business, forever. "
In its first revenue release as a public company, Groupon reported a fourth-quarter loss of $ 9.8 million on an adjusted basis, disappointing investors. Additional investor concerns arose after the company restated its 2011 revenue in March 2012.
Video Groupon
History
Initial history
The idea that will eventually become Groupon was born from the disappointment of founder Andrew Mason who tried to cancel the contract mobile phone in 2006. Mason argues that there must be a way to harness the power of negotiations with the people in large numbers. In 2007 Mason launched The Point, a web platform based on the principle of "tipping point" that will utilize social media to unite people to achieve a goal. The Point is meant to organize people around some kind of cause or purpose. It only gets a simple traction in Chicago, until a group of users decide the cause will save money. They want to collect people to buy the same product in order to receive group discounts. Founder Eric Lefkofsky wanted the company to pivot to focus entirely on group purchases. Born from The Point, Groupon was launched in November 2008.
The Groupon name is a mix of "groups" and "coupons". Groupon's first transaction was a two-pizza-for-a-price offer at Motel Bar, a restaurant on the first floor of its Chicago building.
The decision to focus on group purchases proved prudent. In just one and a half years, Groupon grew from a few dozen staff to over 350. Revenue and Booking also grew rapidly and the company was worth more than $ 1 billion after just 16 months in business, the fastest company ever to achieve this milestone.
Fueled by its rapid growth, Groupon became a public company on November 4, 2011. It was the largest IPO by Internet companies since Google in 2004.
2011 and beyond
Prior to the company's fifth anniversary, the Groupon site was completely redesigned and new features were added in November 2013. According to SVP product management, the original website "is designed for the day's deal and the new site is designed for the market." After the website relaunch, a random award for one million subscribers on November 20, 2013 with a cash value of up to US $ 5,000.
Groupon posted record-breaking weekend breaks in North America over the weekend (Black Friday through Cyber ââToday) 2014 (November 28 - December 21), representing four of the most successful days in the company's six-year history, with sales rose more than 25% year on year. Black Friday and Cyber ââMonday is the largest two days in North American Groupon history.
After Amazon.com's announcement on drone shipments, Groupon reacted with plans for "Groupon catapults".
On December 29, 2014, Groupon shares rose 1.4% after it was reported that Goldman Sachs "weighed on investment in one unit of the daily dealer company."
Groupon named the new Chief Operating Officer on June 2, 2015, Rich Williams and in November, Williams was appointed CEO.
On September 22, 2015, Groupon announced that it would eliminate about 1,100 positions, primarily in sales and customer service operations. As part of this restructuring, they will also halt operations in international markets such as Morocco, Panama, Philippines, Puerto Rico, Taiwan, Thailand and Uruguay. Getting out of that market is part of a strategy to increase profits.
In January 2016, Groupon signed a Seattle contract of 42,000 square feet in a 1201 3rd Avenue building in the city center. It created space for 400 employees, up from 300 Groupon currently working in Washington.
In May 2016, Groupon sued IBM, accusing the company of infringing on technology-related patents that help businesses sue customers based on customer location at any given moment. Groupon filed its lawsuit on May 9 with a federal court in Chicago, two months after IBM accused Groupon of patent infringement in a separate lawsuit.
In November 2016, Groupon began to reduce its territory coverage from 27 countries to 15. It shut down operations in South Africa on November 4 that year.
Acquisitions and partnerships
Groupon has many international operations, all of which initially were similar services, but most of them were later branded back under Groupon after acquisitions, including MyCityDeal based in Europe (May 17, 2010), ClanDescuento South America (June 22, 2010) ), Japanese service Qpod.jp and Darberry.ru Russia (both obtained on August 17, 2010), and Singaporean Beeconomic.com (November 30, 2010), founded by brothers Karl Chong and Christopher Chong.
Groupon bought India's deal-of-the-day website SoSasta.com in January 2011 and re-branded it as "Crazeal by Groupon Inc." Groupon acquisition of uBuyiBuy launched the service under the name Groupon in Hong Kong. In addition, Groupon acquired GroupsMore.com to expand its business in Malaysia.
Prior to this acquisition, Groupon has acquired Mob.ly mobile technology company. The Point, Inc., a Groupon predecessor, purchased the trademark "GROUP-ONS" from its originators in February 2009 under the terms that allowed originators and first trademark registrars to continue the use of trademarks.
On August 4, 2011, the company acquired Obtiva, a large company Ruby, in Chicago, based in Illinois, and an Agile Software Development consultancy firm for an undisclosed amount, to enhance the ability to recruit technology.
In January 2012, the company acquired Mertado, a social shopping service based on the Facebook platform. In May 2012, Groupon acquired Breadcrumb, an iPad sales and app system targeting local restaurants. Based on the May acquisition, Groupon launched Breadcrumb PRO and Breadcrumb POS, expanding its target outside the restaurant to include all types of local businesses.
On September 24, 2012, Groupon purchased restaurant reservations and a discount site. Enjoy an undisclosed amount, providing Groupon with incoming channels to upscale restaurants. Groupon also announced that it will continue to operate. Preferably independently from the Groupon main sites.
In December 2013, Groupon acquired Boomerang, a startup powered by Lightbank that allows people to share gift cards and other offers from local merchants with their friends. The two founders of Boomerang, Zachary Smith and Matthew Williams, along with eight employees went on to build new digital-coupon offerings, called Groupon Coupons.
On January 11, 2013, Groupon acquired real-time location sharing apps and small business service provider Glassmap, founded and led by Geoffrey Woo, Jon Zhang and Jonathan Chang. On September 9, 2013, Groupon announced the acquisition of a European travel app in Blink's last minute (founded by Rebeca Minguela), which provides hotel reservations on the same day.
On October 2, 2014, Groupon launched Snap, a new app specifically for giving cash to customers when they buy certain items at a grocery store. Snap asks buyers to upload their receipt photos after they go to the supermarket to buy groceries. Certain items then qualify for a discount, which the buyer receives in cash-back agreement. The new app comes from the previous acquisition of SnapSaves by Groupon, a Canadian start-up that works like Snap.
In November 2014, Groupon acquired In-Store Analytics and Startup Marketing, Swarm Mobile, a startup that helps businesses connect with and track their customers while in store.
In February 2016, China online retailer Alibaba Group Holding Ltd revealed that it acquired 5.6% of the shares in Groupon Inc.
In April 2016, Groupon Inc. announced that it has received a $ 250 million investment from private investment firm Atairos Management LP, which has links with Comcast Corp. The company was founded by former CEO Comcast Chief Financial Officer Michael Angelakis, who launched the previous firm. year with more than $ 4 billion in capital commitments from Comcast.
At the end of October 2016, Groupon announced that it acquired the LivingSocial service provider.
In April 2018, Groupon partnered with the Universal Orlando theme park.
In May 2018, Groupon acquired Bristol-based Cloud Savings, UK, for $ 65 million.
Maps Groupon
Business
Business model
When it was first launched, the company offered one "Groupon" per day in each market served. Groupon works as a warranty contract using ThePoint platform: if a number of people sign up for the offer, then the deal becomes available to all; if the specified minimum is not met, nobody gets the deal that day. This reduces the risk for retailers, who can treat the coupon as a quantity discount as well as a sales promotion tool. In the early years before revenue-sharing began adjusting as needed, Groupon made money by saving approximately half the money the customer paid for the coupon. Currently, such separation can vary depending on many factors.
For example, in a 50/50 revenue share, if a $ 240 home painting service is purchased by a $ 50 customer through Groupon, the business gets $ 25 and Groupon saves $ 25. There are certain businesses where Groupon initially did not offer its services, including the fetch range pictures and strip clubs; However, the firing range has been displayed on Groupon.
Unlike a classified ad, merchants do not pay an upfront fee to participate: Consumers can search and search for offers through the web or mobile and may subscribe to receive emails showing the offers they're interested in based on the preferences they enter.
Groupon employs a large number of copywriters that describe descriptions for transactions displayed via email and on websites. The Groupon promotional text for bidding has been seen as a factor contributing to the popularity of the site, featuring a distinctive mix of thorough fact-checking and humorous humor.
The main customer base of Groupon is female consumers with college education.
There is a potential problem with the business model. For example, a successful transaction can overwhelm a small business with too many customers, risking the possibility that the customer will not be satisfied, or that there will not be enough products to meet the demand. Gap, a large clothing retailer, is capable of handling 445,000 coupons in national deals (albeit experiencing server issues at one point), but smaller businesses can suddenly overwhelm customers. A coffee shop in Portland, Oregon struggled with a three-month subscriber increase, when it sold close to 1,000 Groupon on one day offered, according to a report. In response to a similar problem, Groupon officials stated that the transaction being sold would be closed first to the number that the business can effectively serve.
Groupon encourages new customers to try local businesses. 88% of traders agree that their Groupon deal brings in new customers, and 82% of customers say they tend to return to traders again.
In a Techonbury 2011 Groupon analysis, author Rakesh Agrawal predicted that, over time, Groupon's customer base will contract only to businesses that can utilize its business model, such as yoga studios or other services that can offer customers long-term subscriptions unbound by Groupon requirements. When the company reported in the second quarter of 2012 that its revenue declined along with subscriber growth and the amount of money customers spent on the site, Slate technology journalist Farhad Manjoo said Agrawal has been proven. The Agrawal Prediction, however, does not apply as the company's latest snapshot shows consolidated revenue grew 24% year on year in 2014, along with active customers reaching 48.1 million and active offerings reaching over 425,000 globally.
In 2010, it was reported that local merchants found it difficult to make Groupon interested in approving certain deals. According to the Wall Street Journal , seven out of every eight possible agreements suggested by merchants are dismissed by Groupon.
Groupon offers mobile apps available on iPhone, Android, Blackberry, and Windows Phone. This allows users to search and buy offers on their mobile phones and redeem them using the screen as a coupon. Groupon is now also part of several Daily Transaction Aggregators, which help them expand their target audience, gain traffic, and increase sales and revenue.
In February 2011, Groupon Russia announced it would join Mail.ru Russian Company to begin offering offers on the Odnoklassniki social network. In this way, users will be able to purchase and share offers from Groupon on their profiles.
In addition to daily local transactions, the Groupon's current channels are: Item Groupon, launched in September 2011, which focuses on discounted merchandise; Groupon Getaways, which offers holiday packages and travel deals; and GrouponLive, where consumers can find discounts on ticketed events - concerts, sporting events, theaters, etc. (About Family Vacations recommends Groupon Getaways as an important travel deal website.)
Groupon also appears as a check on price increases for some important commodities in many countries. In September 2013, Groupon India announced that it will sell onions for INR 9 ($ 0.14) per Kg in sharp contrast to market price INR 70-80 per Kg.
In January 2014, Groupon bought an ideaeli, a fashion company, for $ 43 million.
In April 2015, Groupon announced it would sell controlling stake in Korea's online shopping platform, Ticket Monster, to a consortium including Anchor Equity Partners, TRC and TMON management. Groupon will continue to keep 41% of minority shares fully attenuated in the company.
On July 16, 2015, Groupon announced the acquisition of the OrderUp food delivery service. Two weeks later, Groupon announced its own Food Delivery Business, Groupon To Go.
Geographic market
Groupon breaks into new markets by identifying successful local businesses, first by first sending a number of employees to research local markets; when finding a business with amazing reviews, the seller approaches and explains the model, and uses social marketing sites like Facebook to further promote the idea. Groupon serves 500 markets and 15 countries, many major international geographic markets including cities in USA, Canada, Ukraine, Germany, Greece, France, Netherlands, Belgium, UK, India, Indonesia, Ireland, Israel, Italy, Poland, Portugal , Spain, Japan, Turkey, Mexico, South Korea, United Arab Emirates, Romania, Singapore, Malaysia, Hong Kong, Mainland China, Russia and South Africa. Groupon and the Australian company, Scoopon. Both companies agreed to a non-court settlement in July 2012.
On February 19, 2011 The Wall Street Journal reported that Groupon is preparing to launch in China. Groupon then broke into the Chinese market in a joint venture with Tencent and launched "Gaopeng". After a year of struggling in an established market, Goapeng then joined Futuan. Groupon also expanded into the MENA region with the launch of Groupon UAE on June 16, 2011.
Groupon New Zealand was launched on May 10, 2011.
Groupon entered the Indian market through the acquisition of a local firm SoSasta in January 2011. The Indian company was renamed Crazeal in October 2011 and CEO Ankur Warikoo was placed at the helm. Finally, after winning the battle to get the domain name groupon.co.in, the Indian business was renamed Groupon in November 2012. Groupon India was renamed Nearbuy from August 10, 2015.
Groupon United Arab Emirates launched on June 15, 2011; Groupon Denmark launched on 21 September 2011; and Groupon Thailand was launched on February 27, 2012.
In August 2015, Groupon handed over control of its unit in India to Sequoia Capital, a Menlo Park-based venture capital firm. Groupon India is now known as Nearbuy and has a new website and mobile app
In November 2015, Groupon announced its business in Sweden, Denmark, Norway, and Finland was closed. Groupon has also recently closed in countries including Morocco, Panama, Philippines, Puerto Rico, Taiwan, Thailand and Uruguay.
Competitors
Live
Around the world, there are more than 500 sites similar to Groupon, including over 100 in the United States. However, in December 2010, only one competitor, LivingSocial, was described as a serious competitor; they use the same business model - transaction cost model; according to one estimate, he received an investment from Amazon for $ 175 million.
In 2011, following a report on this issue, Google launched a competing product called Google Offers, after its failure to buy Groupon for $ 6 billion.
In April 2011, Facebook began testing the social purchase program. The move is speculated to be a competitive threat to Groupon, but Facebook ended the project in August 2011.
In October 2011, Adlibrium announced Adlibrium Dailies, the first free daily transaction service for merchants, which, by estimate, reaches nearly 4 million consumers through a combination of email and mobile.
Groupon's purchase growth also created an increase in "comparison comparison websites" such as Amazon Local. Amazon announced it has shut down Amazon Local in November 2015.
In December 2015, the start of China unicorn Meituan is the biggest player in daily transaction space. The recent assessment is about $ 7 billion.
Indirect
When Groupon wants to expand its daily transaction reach to become a market for local trades, it competes with many big players. Groupon Goods compete with Amazon. Facebook is testing the "Local Market", a community of buying and selling that is supported by the Facebook group, which also indirectly competes with Groupon. "Local" is a tough nut, and while many players are looking for a foothold in space, Groupon continues to have a significant advantage as it relates to 150,000 local businesses in the United States alone.
Financial
New Enterprise Associate, Eric Lefkofsky and Brad Keywell are investors in Groupon (Lefkofsky and Keywell then formed Lightbank investment firm; Groupon registered as Lightbank investment). In April 2010, Groupon collected $ 135 million from Digital Sky Technologies, a Russian investment company. On December 29, 2010, the Groupon executive board approved the change to the Groupon incorporation certificate that would enable the company to raise $ 950 million in venture capital funding, based on an assessment of $ 6.4 billion. On June 2, 2011, Groupon filed to go public with a ticker symbol GRPN. The IPO is handled by Morgan Stanley, Goldman Sachs Group and Credit Suisse Group.
From January 2010 to January 2011, Grupon's monthly income grew from $ 11 million to $ 89 million. Consolidated revenue for the full year of 2014 reached nearly $ 3.2 billion.
In October 2010, Yahoo! is rumored to have offered over $ 3 billion to acquire Groupon. On November 30, 2010, it was reported that Google offered $ 5.3 billion with a profit of $ 700 million to acquire Groupon and was rejected on December 3, 2010. After the Google/Groupon purchase refusal, Groupon went on with their own initial public. offerings.
Groupon's consolidated gross spending for the full year of 2014 increased 32% year on year to $ 7.6 billion.
In early November 2012, Groupon reported that they had lost their third-quarter earnings forecasts, posted revenues of $ 586.6 million while forecasts were at $ 591 million. This caused Groupon shares to fall to $ 2.93/share level in early trading day. Groupon said it had lost 80% of its value since its initial public offering more than a year ago. Stock has since rebounded and traded around $ 8 in Q1 2015 before plunging as low as $ 2.15 in early 2016.
From another country
There are also Groupon competitors, who work on similar business models from other countries. In Pakistan there is a Savyour discount platform and in India there is couponzguru. In Australia there is Scoopon and beyond, this kind of business is growing day by day.
Groupon Now app
In 2011, Groupon developed an app, Groupon Now, aimed at smartphone and tablet users. This app consists of two buttons: "I'm Hungry" and "I'm Bored." Once the user clicks on one of the buttons, the app then searches for the closest and best offer for food or entertainment, respectively, using geolocation.
Groupon Appointment
Groupon has a Groupon Promise to ensure that customers are satisfied with their purchase and if customers are disappointed with their purchase, Groupon will try to resolve the issue with the customer or give them a refund. The Groupon Promise is crucial in eliminating cognitive dissonance and perceived risk.
Groupon VIP
On February 20th, 2012, Groupon announced the "VIP Membership" program, with a membership fee of $ 30 per year. The program gives VIP members access to offer 12 hours earlier than non-members, as well as access to outdated offerings (in "Deal Vault") and easy return of transactions (instead of "Groupon bucks").
Groupon MerchantOS
Groupon MerchantOS is a set of products and tools for merchants who run with Groupon. This package includes Groupon Rewards, Groupon Scheduler, and Groupon Payments.
Groupon Prizes On May 10, 2012, Groupon announced the launch of Groupon Rewards in the United States. Rewards are a loyalty program for merchants to reward customers for repeat visits with their chosen Rewards. Unlike the "buy 9 and get 10 free" greeting cards, consumers get Prizes by using a primary credit card stored in their Groupon account when they visit their favorite local merchant. When a customer spends the amount determined by the merchant, the customer opens the prize for use on the next visit. The reward program was later removed due to lack of technical support.
Groupon Scheduler Groupon Scheduler is an online booking tool for merchants, allowing their customers to seamlessly book appointments for service when they buy their Groupon deal. This tool is targeted at merchants who run transactions where promises are required, for example in the health and beauty industry or for classes and activities.
Groupon Payments The most recent addition to a merchant-facing product suite is Delivery Payments, launched in September 2012. Groupon payments offer infrastructure merchants to accept low-cost credit card payments.
As of December 2015, MerchantOS is no longer a Groupon division.
Reception
Super Bowl Ads
Groupon aired the controversial Super Bowl XLV ad in which actor Timothy Hutton began by making an appeal to the Tibetan people before delivering his sentence: "But they still prepare a marvelous fish curry." Critics of the advertisement were taken to several social media outlets to argue that Groupon is using the Tibetan people's misfortune to sell their services. Commercial angry consumers who describe ads with adjectives include "bland," "tacky," "vulgar" and "disgusting". The next day, Groupon responded by defending their commercial and philanthropic attitude.
Greenpeace environmental organizations praised the ad Groupon Super Bowl. On February 10, 2011, Groupon founder Andrew Mason apologized and withdrew his ad.
Infringement of gift certificate expiration
In March 2011, Eli R. Johnson filed a lawsuit in federal court against Groupon, based on the claim that the company issued a "gift certificate" which was not permitted under the Credit Card Accountability and Responsibility. The legislation prohibiting resellers set an expiration date of less than 5 years after the card was purchased. Class action lawsuit completed on December 17, 2012.
Initial public bidding
Some analysts claim that Groupon operates "like" Ponzi schemes, according to an interpretation of the 2011 IPO documentation, as it was publicly disclosed that losing about US $ 100 million per quarter, had a net negative balance of $ 230 million, and used investors' money later to pay the previous investor. However, Groupon generated nearly $ 3.2 billion in consolidated revenue in 2014 and has $ 1.1 billion in cash and cash equivalents by the end of 2014.
On August 10, 2011, Groupon updated its IPO filings, having faced regulatory and analyst oversight over the use of non-standard accounting metrics called Customized Consolidated Segment Operating Earnings. Critics argue that ACSOI is used by Groupon to present misleading profitability metrics. The original Groupon IPO submission with ACSOI accounting showed a positive operating income of $ 60.6 million for 2010; after replacing the ACSOI metric with standard accounting metrics, Groupon's IPO filing reported an operating loss of $ 420 million for 2010.
The analyst also criticized Groupon's decision to pay more than $ 940 million from $ 1.12 billion in Groupon venture capital raised before the IPO - more than 84% of venture capital raised - in cash to 3 founders and early supporters, rather than into money companies. Co-founder Eric Lefkofsky himself received more than $ 300 million in early 2011, just weeks before the company filed its IPO documents. Large cash payments also make Groupon technically bankrupt when applying for an IPO.
On October 21, 2011, Groupon set a requirement for an IPO on NASDAQ, plans to offer 30 million shares at $ 16-18. The terms signaled a $ 510 million deal and an assessment of $ 11.2 billion. On November 4, Groupon collected $ 700 million, 30 percent more than was required, valuing them at about $ 12.7 billion.
On November 4, 2011 Groupon was worth $ 13 billion and the float on 35 million shares took place at $ 20 each whereas they lasted for a price between $ 16 and $ 18. At their opening on Nasdaq, Groupon shares jumped more than 50 percent to level $ 29.52. However, on November 22, 2011, stock prices fell below the IPO level.
On Wednesday, July 11, 2012, just eight months after the company went public, Groupon shares hit its lowest since the IPO at $ 7.72 and closed at $ 7.77. On Tuesday, August 14, 2012, Groupon's stock price fell 27% and fell as low as $ 5.49. On Tuesday, September 3, 2012, Groupon's stock price closed at another all-time low of $ 4.15 down nearly 80% below Groupon's IPO price ($ 20).
Massachusetts Alcoholic Beverage Control Commission
In March 2011, the Massachusetts Alcoholic Drink Control Commission notified Groupon that it violated state laws prohibiting alcoholic beverages discounts. Groupon notifies Massachusetts customers of temporary suspension in the use of his discount vouchers for alcohol at participating restaurants.
Light Trade Investigations in the UK
During 2011 reportedly there was a violation of UK advertising regulations to the Advertising Standards Authority. In December 2011, the Office of Fair Trading (OFT) launched an investigation into Groupon after the company violated the regulation 48 times in 11 months.
OFT concluded in March 2012 that Groupon is in a "widespread infringement" of UK consumer laws and is ordered to "clean up their practices" within three months including ensuring its site is accurate, realistic, claims related to beauty or health products on offer is demonstrable and that the refund and cancellation policies are in accordance with current regulations.
Consumer suits Grupon and Chile
Agencies filed suit after a series of errors in delivery and conditions of products and services sold to consumers.
In August 2016, differences of opinion between the Chilean National Customer Service (Sernac) and Groupon proved. Both decided to increase collective mediation for a series of questions that the entity relies on the Ministry of Economy for virtual service platforms. Apart from negotiations, negotiations do not arrive at a good port. And a few days after Christmas, Sernac filed a class action lawsuit against Groupon.
According to the agency, Groupon violated the terms offered and contracted with the consumer, in particular, due to non-compliance with the deadlines offered and committed to the delivery of products or services. It even accuses him of not delivering goods purchased by consumers, with the consequences of unilateral purchase of cancellations or has offered products and services without stock available.
This is exacerbated by the fact that the delivery of less valuable items to the acquired or sending other products to promotions and offers purchased fails, "without respecting the discount coupons offered and purchased by consumers," the lawsuit filed before 18 à ° Civil. Santiago Court.
According to information disclosed by Sernac in judicial acts, during the year 2016 the service received many claims against Groupon. On December 20, this amounted to 1,958, which resulted in legal action. "The defendant committed a serious violation of the Consumer Protection Act, violating the basic and irrevocable right, which is the right to honest and timely information that helps every consumer," the letter said.
Live in Groupon ("Live Off Groupon Program")
In May 2010, Groupon created a challenge to live in Groupons for a year. Contestant Josh Stevens traveled throughout the United States and to the United Kingdom and purchased all 365 days of food, beverages, travel, entertainment and more from Groupon. At the end of the year, he received a $ 100,000 prize.
Attendance in China
Groupon has a moderate online presence in China, where Meituan.com and Dianping.com control most of the market share. Due to various economic factors and regulatory frameworks in China, local firms are more prominent than Groupon, just as Baidu and Renren control greater market share than Google and Facebook.
- Friend Me , the CBS sitcom based around Groupon was created in 2012 but never aired and canceled in 2013
References
External links
- Official website
Source of the article : Wikipedia