Accor S.A. , using the AccorHotels brand name, is a French multinational hotel company that owns, manages, and franchises hotels, resorts and vacation properties. This is the constituent part of the CAC 40 index in Paris Bourse. Accor is the largest hotel group in the world outside of the United States.
The group is headquartered in Paris, Issy-les-Moulineaux, ÃÆ' â € ° vry and Courcouronnes. It operates in 95 countries, with over 4000 hotels and 250 000 collaborators worlwide. Its total capacity is close to 570,000 rooms, including about 25% in France.
Accor has a broad portfolio of 26 marques covering various segments of the hotel market. These include luxury brands like Raffles, Fairmont, Sofitel, Novotel and Pullman. Within the budget range, Ibis and Formule 1 are the main subsidiaries, while midrange deals include SwissÃÆ'Â'tel, Mercure, and Adagio.
Video AccorHotels
History
In 1967, Paul Dubrule and GÃ © Ã © rard PÃÆ'Ã… © lisson founded the hotel group SociÃÆ'Â Â d'investissement et d'exploitation hÃÆ'Â'teliers (SIEH) and opened the first Novotel hotel outside Lille in north of France.
In 1974, they launched the Ibis brand with the opening of Ibis Bordeaux. The following year, SIEH acquired the Courtepaille and Mercure brands, and in 1980 the Sofitel hotel brand, which consisted of 43 hotels. In 1982, SIEH bought Jacques Borel International, the world's leading brand offering restaurant vouchers.
In 1983, the group, which has restaurant and hotel tickets, changed its name to Accor Group. In 1985, it launched the Formule 1 Hotel brand, offering basic accommodation at bargain prices.
In 1990, he entered the North American market by acquiring Motel 6, and then the Red Roof Inn network, which was later sold to The Blackstone Group and a consortium of the Citi Global Special Situation Group and the Westbridge Trust Fund, L.P., respectively.
In the 1990s, he diversified to include Accor Casinos and in 2004, bought nearly 30 percent of the shares in the Club MÃÆ'Ã… © diterranÃÆ'Â © e.
In June 2010, the shareholders of Accor approved the demerger of the hotel business and its vouchers. Accor Service to Edenred. The two entities started trading as a separate company on the Paris stock exchange starting July 2, 2011. In 2011, Accor introduced its new brand positioning with the slogan "Unlock new limits in hospitality".
In November 2013, the company redefined its group business model on two core competencies: hotel operators and brand franchisors (HotelServices), and hotel and investor owners (HotelInvest).
In October 2014, Accor transferred management of Central European operations to Orbis. In December 2014, announced an alliance with Huazhu (China Lodging) to accelerate expansion in China.
In June 2015, Accor became AccorHotels and adopted the new slogan "Feel Welcome".
In December 2015, Accor announced a purchase of US $ 2.9 billion in cash and FRHI Hotels & amp; The resort, the owners of Fairmont, Raffles, and the SwissÃÆ'Â'tel chain. The transaction adds landmark properties such as Savoy Hotel in London, Raffles Hotel in Singapore, and Plaza Hotel in New York to the luxurious and luxurious Accor hotel portfolio.
In 2016, AccorHotels acquires John Paul, a concierge service.
In April 2018, AccorHotels signed an agreement with MÃÆ'¶venpick Holding and Kingdom Holding to acquire MÃÆ'¶venpick Hotels and Resorts for 560 million swiss francs (Ã, Â £ 411m). MÃÆ'¶venpick Hotels and Resorts is present in 27 countries with 84 hotel impressions. It also plans to open 42 additional hotels by 2021, representing about 11,000 rooms. In May 2018, AccorHotels completed the acquisition of Mantra Group. AccorHotels and the Chilean group Algeciras agreed to acquire Atton Hoteles for $ 105 million.
In May 2018, AccorHotels acquired an Australian-based Mantra Group for A $ 1.2 billion, adding 134 properties under the Mantra, Peppers, Breakfree and Art Series brands. The deal will make AccorHotels the largest hotel operator in Australia.
Maps AccorHotels
Management
In 2006, Gilles PÃ © © lisson, the nephew of one of Accor's founders, Gerard PÃÆ' © lisson, took over the group as CEO, replacing former CEO Jean-Marc Espalioux. Accor appointed Serge Weinberg, head of Weinberg Capital Partners, chairman of the supervisory board. In February 2009, PÃÆ' Â © lisson was appointed chairman and CEO. PÃÆ'Ã… © lisson was the vice president of the Novotel brand in 1994.
In 2009, Denis Hennequin joined the group board of directors and replaced PÃÆ'Ã… © lisson as CEO in January 2011. Hennequin resigned in April 2013, and Yann CaillÃÆ'¨re was appointed CEO for the transition period. In August 2013, Sebastien Bazin was appointed Chairman and CEO, replacing CaillÃÆ'¨re, who left the group.
The current CIO is Gilles de Richemond.
Office/Contact Center
The corporate headquarters, which houses the company's executive management, is located in Immeuble Odyssey in the 13th arrondissement of Paris, France, the company's registered office. The seven-story building, 14,000 square meters (150,000 sq ft) was designed by British architect Norman Foster and has a glass plate in his façade. GÃÆ' Â © raldine Doutriaux from Le Parisien calls it "[u] n bel immeuble lumineux" ("beautiful and light building").
Other major corporate office facilities, and former registered offices, are located in Courcouronnes, Essonne, near ÃÆ' â € ° vry, France.
The Maine-Montparnasse Tour in the 15th arrondissement of Paris was once the site of Accor's executive management.
After AccorHotels joins FRHI Hotels & amp; Resorts in 2016, FRHI Global Reservation Center in Moncton, New Brunswick, Canada, now known as AccorHotels Global Reservation Center. They are the main AccorHotels Contact Center Operation for room bookings for all AccorHotels brands.
Sustainability initiatives
By 2018, AccorHotels announces several new environmentally friendly policies, including banning plastic straws and reducing food waste by up to 30% by 2020.
Brand economy and budget
- Ibis Budget
- Ibis Styles
- Hotel Ibis
- Hotel F1
Economy and cheap hotels
Red Roof Inn: Accor acquired the Red Roof Inn in 1999 for $ 1.115 billion, increasing its presence in North America. In April 2007, the company sold most of its stake in Red Roof Inn to Citigroup Global Special Situations Group and Westbridge Hospitality Fund LP for $ 1.3 billion. Accor maintains several hotels to rebrand into its Motel 6 brand.
lower scale brand
- The Mercure (3 to 4 star hotel) is the largest of the Accor medium-sized brands, found internationally with 732 hotels and resorts in 55 countries.
- Adagio
Top brands
- Grand Mercure (4 to 5 star hotel)
- Grand Mercure Apartments
- The Sebel
- Mama Shelter
- Novotel (also known as Novotel Hotel)
- Pullman Hotels and Resorts
- MGallery
- SwissÃÆ'Â'tel Hotels and Resorts
- Charms
Luxury Brands
- onefinestay
- Sofitel
- SO Sofitel
- Sofitel Legend
- Hotel Raffles & amp; Resort
- Fairmont Hotels and Resorts
Sea and Thalassa spa
Thalassa sea and spa: prestige beach destination with 15 destinations, 14 thalassotherapy sites, 19 hotels, 4 countries.
LenÃÆ'Â'tre: in July 2011, Accor sold its stake in LenÃÆ'Â'tre.
Controversy
In May 2013, online investigation firm KwikChex identified Peter Hook, Australia-based Australian communications director for the Asia-Pacific region, for posting more than 100 reviews from Accor-operated hotels and competing properties on TripAdvisor.
See also
- Paris Portal
- Corporate portal
References
External links
- Official website
Source of the article : Wikipedia
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